It was for this build your own model of The Mallard. Introductory offer of only 50p for the first edition of the magazine/initial bits of the model. However...... Each subsequent edition costs Â£7.99. Maybe not too bad if there were, say, 10 editions, but there are, wait for it, 130! So the whole thing would cost Â£1038.70
Still, on a positive side, if you get the first edition for 50p, then it'll only cost Â£1031.21
I know that this sort of thing has gone on for years, and no-one is forcing anyone else to buy it, but what happens if someone gets their kid the first edition and doesn't realise.....
(oh and the advert states "Paint, track, engine and gearbox available separately")